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About Disney's The Little Mermaid in Rochester

Disney's The Little Mermaid premiered on 13th of November, 1989 at the renowned venue New Amsterdam Theatre in New York City. Featuring a total runtime of 83-minute length making it one of the briefest animated films from Disney. This animated film's animation was created with a mix of traditional hand-drawn techniques and innovative animation methods. Remarkably, the film's home video release in 1990 was one of the initial VHS releases to feature a Disney Vault concept strategy, creating scarcity and demand. Highlighting the film's influence on the representation of dynamic female roles in animated films; interestingly, the film's production involved thorough investigation into underwater ecosystems and underwater environments for accurate animation.