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Alliant Energy Center - Veterans Memorial Coliseum Seating Chart & Seat Views Guide

Your Complete Guide to the Best Seats at Veterans Memorial Coliseum

The Alliant Energy Center - Veterans Memorial Coliseum in Madison, WI, is a premier venue hosting concerts, sports, and special events. Known for its versatile layout and vibrant atmosphere, understanding its seating chart ensures an optimal experience. Here’s a breakdown of seating options, views, and tips to help you choose the best seats.

Seating Chart Overview

  • Lower Bowl (Sections 100-200): Closest to the action, ideal for concerts and sports. Center sections offer unobstructed views, while side sections may have slight angle limitations.
  • Upper Bowl (Sections 300-400): Budget-friendly with elevated views. Great for panoramic sightlines, though distant for detailed stage views.
  • Floor Seating: Reserved for concerts and special setups. VIP packages often include front-row access—perfect for immersive experiences.

Best Seats by Event Type

  • Concerts: Sections 101-103 or 201-203 (center stage) for balanced audio and visibility.
  • Sports: Lower bowl near mid-court (Sections 110-112) for optimal gameplay views.
  • Family Shows: Upper bowl center (Sections 301-303) for affordability and clear sightlines.

Seat View Tips

  • Avoid extreme side sections (e.g., 104/105) for concerts to prevent skewed stage views.
  • Check for overhang obstructions in rear upper sections.
  • Floor seats may lack elevation—prioritize rows 5-10 for a balanced view.

VIP & Accessibility

  • VIP Suites: Private lounges, catering, and premium sightlines. Ideal for corporate events.
  • Accessibility: Wheelchair-accessible seating in all levels. Contact the box office for companion seats.

Budget-Friendly Picks

Upper bowl center sections offer the best value. For closer views at lower costs, consider lower bowl corners (e.g., 107/108).

Alliant Energy Center - Veterans Memorial Coliseum Parking info and Directions


1919 Alliant Energy Center Way, Madison, WI
53713, US


1. Alliant Energy Center Lot: on-site, 0.1 miles, $10
2. State Street Campus Lot: 0.5 miles, $8
3. Olin Park Lot: 0.6 miles, $5
4. Monona Terrace Garage: 1 mile, $12
5. South Madison Park & Ride: 2 miles, $4