Novello Theatre | Mamma Mia! Seating Guide – Best Views & Ticket Deals

Expert Recommendations for the Best Seats at Novello Theatre

Discover the perfect seats for Mamma Mia! at London's intimate Novello Theatre with our detailed seating breakdown. We've analyzed every section for value, view quality, and pricing to help you make an informed decision.

Best Value Tickets (Budget-Friendly)

• Balcony Row A ($46): Front-row balcony with surprisingly good sightlines despite being highest tier. Perfect for budget-conscious viewers who want a full-stage view without obstructions.
• Grand Circle Row H ($79): Mid-rear grand circle offers decent elevation and good value. Slight overhang from dress circle above but minimal impact on Mamma Mia!'s staging.

Sweet Spot (Best Balance of Price & View)

• Stalls Row V ($95): Rear stalls provide excellent straight-on view of the full choreography. Novello's shallow rake means these are better than equivalent rows in other West End theatres.
• Dress Circle Row K ($95): Ideal elevated perspective to appreciate the full ABBA-inspired set design. Center seats here rival more expensive stall positions.

Higher Tier Options (Premium Views)

• Stalls Rows P-N ($162-$207): Prime mid-stalls location to see facial expressions clearly. Row P is especially good for avoiding the slight overhang from the dress circle.
• Dress Circle Rows D-B ($162-$248): Exceptional sightlines with perfect vantage point for the production's dynamic lighting design. Row B is practically front-row dress circle.

View Comparison by Section

• Stalls (L-V): Best for immersive experience. Rows L-P are ideal for seeing performer details, while Rows T-V offer better full-stage perspective for dance numbers.
• Dress Circle (B-K): Perfect elevated view to appreciate the full stage picture. Rows B-D feel like private boxes with extra legroom.
• Grand Circle (H): Steeper angle but good overall view. Avoid far sides in this section.
• Balcony (A): Most affordable but distant. Best for those prioritizing budget over proximity.

Premium & Last-Minute Options

• Stalls Row L ($248): Premium central location with perfect sightlines to every part of the stage. Worth the splurge for special occasions.
• Dress Circle Row B ($248): Unmatched overhead view of the glittering disco ball effects during ABBA numbers.

Expert Recommendations

• For groups: The $95 Dress Circle Row K tickets offer the best combination of good views and affordability.
• For intimacy: Stalls Row P ($162) puts you close enough to feel part of the Greek island wedding.
• For best value: Balcony Row A ($46) outperforms its price point with clear, unobstructed views.
• For premium experience: Dress Circle Row B ($248) provides a luxurious vantage point with easy bar access.

Special Considerations

The Novello's intimate size means even "rear" seats are closer than equivalent positions in larger theatres. For Mamma Mia!, center sections are preferable to sides to fully appreciate the dynamic choreography and set changes.